Director, International Media - 12-month fixed term maternity leave cover

  • -, London, United Kingdom
  • Marketing
  • Full time

About Ancestry:

When you join Ancestry, you join a human-centered company where every person’s story is important. We believe that by discovering the struggles and triumphs of our past, we can foster deeper bonds and more meaningful connections among families and communities. Our talented team of scientists, engineers, genealogists, historians, and storytellers is dedicated to empowering customers around the world from all backgrounds on their journeys of personal discovery. 

With more than 30+ billion digitized global historical records, 125+ million family trees, and 22+ million people in our growing AncestryDNA database, Ancestry helps customers discover their family story and gain a new level of understanding about their lives. Passionate about dedicating your work to enriching people’s lives? You belong at Ancestry.

Ancestry is looking for a Media Director to lead our International Media team, reporting to the VP International Marketing, on a 12-month fixed term contract basis. The International Media team supports our in-country marketing teams and their agencies to get the best out of their media investments, and collaborates with other functions (onsite, analytics, MarTech) to deliver a best-in-class acquisition programme.

What you will do:

  • Execute on the 2023 strategy, managing the delivery of all projects in agreed initiatives including the MarTech roadmap.

  • Lead your team in operating as a Centre of Excellence for strategic media planning within the International business; partnering with local teams and agencies on the development of robust, holistic omni-channel plans based on insightful data, testing and results

  • Budget reporting, analysis and management to maximise return on investment

  • Manage relationships with partnership agencies, continuously developing their understanding of our customers and business goals and ensuring they deliver on agreed scope

  • Provide reporting and educational forums to stakeholders so they have a clear understanding of the strategy, results, insights and next steps

  • MarComms lead for quarterly planning and prioritisation

  • Lead the partnerships with important media partners and technology vendors

Who you are:

  • Passionate, positive and provocative media practitioner with 5+ years' experience delivering media strategies and campaigns for multiple brands (preferably in the ecommerce world)

  • Experience across the full digital spectrum, with expertise across SEM, Programmatic, Paid Social & SEO

  • Experience with data analysis and optimisation with a solid understanding of technology and data infrastructure

  • Proven experience of agency portfolio management

  • Excellent communication and relationship-building skills across locations and time zones

  • Strong influencing skills including negotiating with internal and external stakeholders

  • Broad knowledge of ATL media planning including TV

This is a 12-month fixed term Ancestry contract, offering full employee benefits including 25 days paid leave (pro-rata), health insurance from day 1, bonus, pension and more. Occasional attendance in our London office would be expected, but our working location policy is fully flexible. 




Additional Information:

Ancestry is an Equal Opportunity Employer that makes employment decisions without regard to race, color, religious creed, national origin, ancestry, sex, pregnancy, sexual orientation, gender, gender identity, gender expression, age, mental or physical disability, medical condition, military or veteran status, citizenship, marital status, genetic information, or any other characteristic protected by applicable law. In addition, Ancestry will provide reasonable accommodations for qualified individuals with disabilities.

All job offers are contingent on a background check screen that complies with applicable law.  For San Francisco office candidates, pursuant to the San Francisco Fair Chance Ordinance, Ancestry will consider for employment qualified applicants with arrest and conviction records.  

Ancestry is not accepting unsolicited assistance from search firms for this employment opportunity. All resumes submitted by search firms to any employee at Ancestry via-email, the Internet or in any form and/or method without a valid written search agreement in place for this position will be deemed the sole property of Ancestry. No fee will be paid in the event the candidate is hired by Ancestry as a result of the referral or through other means.

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