Designer/Art Director Contractor - Testing and Optimization 


Creative | San Francisco, California, United States

Designer/Art Director Contractor - Testing and Optimization

  • San Francisco, California, United States
  • Creative
  • Contract

About Ancestry:

When you join Ancestry, you join a human-centered company where every person’s story is important. We believe that by discovering the struggles and triumphs of our past, we can foster deeper bonds and more meaningful connections among families and communities. Our talented team of scientists, engineers, genealogists, historians, and storytellers is dedicated to empowering customers around the world from all backgrounds on their journeys of personal discovery. 


With more than 30+ billion digitized global historical records, 100+ million family trees, and 20+ million people in our growing AncestryDNA database, Ancestry helps customers discover their family story and gain a new level of understanding about their lives. Passionate about dedicating your work to enriching people’s lives? You belong at Ancestry.


We’re looking for a mid-level, conversion-focused art director/designer who can collaborate with copywriters and Marketing and Product partners to create fresh, effective designs across a variety of projects, including user experience flows, web pages for U.S. and international markets, CRO, testing, growth, onboarding and more.

 

You will be expected to take responsibility for the quality of any artwork assigned, ensuring that it follows brand and visual guidelines, achieves creative excellence, and addresses the key objectives of each project. We welcome thoughtful, self-starters with agility and speed to execution.

 

You will collaborate with a dynamic team of marketing and testing partners to better understand our customers and develop smart marketing and testing strategies with a special emphasis on turning complex information/concepts into easy-to-understand user experiences for varied target audiences.

 

Got a copywriter partner in mind? Encourage them to apply with you!

What You'll Do:

  • Working with the team to understand each project’s goals and developing visual language and expressions that align with testing strategies and achieve the desired results.
  • Identifying inconsistencies and room for improvement in current or outdated site designs.
  • Updating websites to include new products, improvements to current functionality, offers, new user flows, introduction to products and instructions for interacting with various product features.
  • Working closely with a team of researchers, developers, analysts and product and marketing experts to translate marketing, testing, and conversion strategies into sophisticated creative solutions.
  • Gaining a deep understanding of the motivations and behaviors of our target audience(s), to increase the relevance and effectiveness of your ideas.
  • Diplomatically defending your work and area of expertise while maintaining positive relationships with partners in the organization.
  • Thriving in a deadline-driven environment with the ability to manage multiple assignments simultaneously.
  • Building positive and effective internal and external relationships.

Who You Are:

  • Bachelor’s degree in Communications, Marketing, Advertising, Design, or equivalent experience.
  • 3-5 years of professional design or art direction experience, preferably in advertising.
  • A strong portfolio showcasing a variety of high-quality work.
  • Demonstrated experience with testing and conversion-related creative and direct-response marketing a plus.
  • Excellent design, layout and conceptual skills including the ability to be clear and concise.
  • Strong interpersonal communication, organization and time-management skills.
  • The flexibility to adjust to rapidly changing priorities.

Additional Information:

Ancestry is an Equal Opportunity Employer that makes employment decisions without regard to race, color, religious creed, national origin, ancestry, sex, pregnancy, sexual orientation, gender, gender identity, gender expression, age, mental or physical disability, medical condition, military or veteran status, citizenship, marital status, genetic information, or any other characteristic protected by applicable law. In addition, Ancestry will provide reasonable accommodations for qualified individuals with disabilities.


All job offers are contingent on a background check screen that complies with applicable law.  For San Francisco office candidates, pursuant to the San Francisco Fair Chance Ordinance, Ancestry will consider for employment qualified applicants with arrest and conviction records.  


Ancestry is not accepting unsolicited assistance from search firms for this employment opportunity. All resumes submitted by search firms to any employee at Ancestry via-email, the Internet or in any form and/or method without a valid written search agreement in place for this position will be deemed the sole property of Ancestry. No fee will be paid in the event the candidate is hired by Ancestry as a result of the referral or through other means.


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